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Mens Moncler Jacket Sale

Mens Moncler Jacket Sale

Fashion Notebook No, no, read on! It s not another critique of an out of touch story on youth trends or pandering pitch about how great the rich are and why we, the not so rich should thank our lucky stars they exist. Our friends over at Marx Marvelous have that end covered pretty well. Rather, today, we re calling out a piece about the absence of logos on Bottega Veneta s luxury sportswear. Within the Moncler Brand article, journo Ruth La Ferla, extolls the virtues of creative director Tomas Maier s consistent attention to high quality goods that hit the real deal in luxury, rather than merely the perception of luxury, and how his actions have driven the brand to a $500 million annual business, thereby making it the second highest earner for parent Gucci Group. They are looking for unique handcrafted things that can t immediately be reinterpreted at every level of the marketplace." The thing about logos, as we ve long felt, is that they can cut both ways. In fact, we ve been thinking about our own logo, for Fashion Notebook, which you can check out, at right, but the tech guys haven t yet gotten around to installing it. And maybe, now, we re thinking that s a good thing. Taking Vuitton, for example, when one of perhaps mass affluent or aspirational means has laid down the dollars for a fashion piece that is truly of excellent quality, not to mention name recognition, it s, we think, safe to assume that we d like others to know it. After all, that monogram tells others that we care about quality, perhaps that we re hip to hot or established names in the industry, and, let s be honest, that we could afford to purchase it. In a sense, we want everyone else to know what that handbag, dress, or accessory was worth, and, by proxy, that we re worth something as well. The problem, of course, is logos also tell us what everyone else is worth, too. And if we see a bunch of Louis Vuitton monograms on my friends purses, or luggage, shoes, or, god help us, something bigger and obviously more expensive than the piece we bought, suddenly, Vuitton just doesn t seem so special anymore. This is to ignore the further complications that arise from knock offs. If everyone on Canal Street is rocking the monogram, and for a mere percentage point of what we paid, why we d have a fit and would feel somewhat obligated to inform everyone we saw that, well, no, ours is in fact, real and then go into a litany about the stitching and leather quality that, at best, wouldn t gain us any friends, and, at worst, would lose us those we already count in our ranks. And let s not forget that this isn t, obviously, just a Vuitton problem. Many other luxury brands feature highly identifiable logos, monograms, or signature patterns on their products that identify the brand with all the subtlety of a bull horn. Think about those brands you recognize within seconds on some of the products worn by your friends: Coach, Gucci, Burberry, Chanel, Marc Jacobs, Dolce Gabanna, DSquared, etc. As far as the recession, the no logo route is probably a good idea. After all, those who can afford luxury goods without batting an eye are usually so acclimated to that lifestyle that, well, they don t need to scream it, as Milton says, like the rest of us. And those customers are precisely the ones luxury brands need to be going after in times of serious economic downturns. Sound familiar? Yeah, we ve said that before. And we ve also dished with Maier on his strategy. When we were writing that tome about the opportunities and potential pitfalls of lower tier secondary collections for high end designers, it was Maier who said (towards the end of the article) he would never consider such an extension because he felt that it would potentially overexposure of the handbag business that is the core of Bottega s sales. "The philosophy of Bottega Veneta is to produce innovative designs with the highest quality materials and contemporary functionality," Maier told us at the time. "All of this comes with a cost that can t be recreated at a bridge level price." What remains to be seen, however, Moncler Vests For Women is whether or not Mr. Maier s activities give the brand something of a glass ceiling when we re in economic boom times, and everyone is scrambling for top end designer merchandise. Then again, at $500 million in annual sales, I don t think he s got anything to worry about. So we re back after a late night staying up for that tired annual awards show: The Oscars. (We know the show ended just after 11:40 our time, but we stayed up late bitching to our bicoastal friends about lame montages, good/bad dresses, and, like everyone else apparently, Diablo Cody). Seriously, Moncler Authenticity Number if it weren t our job to stay up until the wee hours tracking who was wearing what, how they wore it, and how brands made their way onto the stage or in the commercial slots, we would have wrapped this up by 9:00 pm EST and sailed off to bed on a few DVR ed episodes of "Paula s Home Cooking." But, for better or worse, we stayed up, enduring less than pithy commentary by John Stewart, and some heartbreaking losses ("Surf s Up" losing out to "Ratatouille" for Best Animated Feature and "There Will Be Blood" losing out to "No Country For Old Men" for Best Picture). And it s a good thing we did, because the marketing, as far as we re concerned was the star of this year s drag along show. But let s kick it off chronologically, with some of the more notable carpet dress vertisements. (Note: All pictures per WWD. "Fierce Factor"s, our own judgment of how well the star wore her particular dress, set against how likely the placement is to boost the brand, are awarded on a 1.0 5.0 scale.) Name: Amy AdamsDress: Proenza Schouler Fierce Factor: 4.0 Our Take: Aesthetically, this is the perfect pairing. Adams red hair and ivory white skin work wonders against the emerald gown. The edgy, classic appeal evokes a more colorful version of John Singer Sargent s "Madame X" or the femme fatale of H. Anglada Camarasa s "Retrato de Sonia Klamery." Unfortunately, points off for that eye gouging performance, though the girl did have to pimp her movie. Also, she s not that high profile.

Mens Moncler Jacket Sale

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